Gradus

About Gradus

Gradus is a platform that provides structure to the 75% of athlete development that is currently a black box. Gradus delivers the safety, support, and structure to maximize the value of practice.

Aesthetic & Brand Tones

Visual identity and aesthetic direction for creator partnerships.

Preferred Content Formats

Content formats that best showcase Gradus.

Content Ideas That Perform Well

Proven creator concepts and partnership hooks for this brand.

• In-session video using Gradus to help you develop your skills.
• A before-and-after skill progression video showing measurable athlete improvement tracked through Gradus over a season.
• A "day in the life" vlog following an athlete through a full training day with Gradus as the connective thread between coach, athlete, and parent.
• A parent testimonial video sharing how Gradus gave them visibility into their child's training and peace of mind about their development environment.
• A coach walkthrough showing how they set up a session, assign goals, and communicate with athletes and parents all within Gradus.

Community & Campaign Hashtags

Official hashtags to include in creator posts and campaign content.

Key Talking Points & Guidance

• Gradus keeps up with me whether I'm in the gym, on the court, or in the arena — it's built for athletes who train across multiple disciplines
• Finally a platform where my parents, my coach, and I are all on the same page about where my athletic journey is headed
• Gradus is the only platform I've found that actually protects young athletes — no video streaming without consent, full stop
• I use Gradus to bridge the gap between what my family hopes for and what my coach is actually building toward — no more mixed signals
• Gradus doesn't just track my training, it helps everyone in my corner stay aligned on real goals, not just the ones people say out loud
• Child safety isn't an afterthought on Gradus — it's built into the platform from the ground up, and that matters to me
• Gradus helps me be more effective as a coach because it's empowering my students and their parents to keep my methodology and feedback top of mind during practices without me around.
• Gradus keeps me, my coach, and my parents on the same page — no more miscommunication about where my athletic journey is actually headed
• When my coach gives feedback, Gradus makes sure it doesn't get lost between the gym and home — everyone in my corner stays informed
• I trust Gradus with my content because they take athlete privacy seriously — no video goes live without my consent, period
• Gradus is built for the way I actually train — across sports, across venues, across seasons
• It's the first platform that treats child safety as a core feature, not a checkbox
• Gradus turns my coach's vision into something my whole support system can rally around — that alignment is everything

Everything creators need to know about partnering with Gradus on GRIN.